Steven He
ComedyCreator · New York, US
Steven He (born December 31, 1996) is a Chinese-Irish actor, comedian, and content creator based in New York, best known for his viral 'Emotional Damage' sketches parodying Asian parenting stereotypes — amassing over 28 million combined followers across YouTube and TikTok. With 13.8 million YouTube subscribers, 7.8 million TikTok followers, and 4 billion+ lifetime views, he ranks among the top comedy creators globally. Beyond social media, Steven has expanded into traditional media, starring in the web series 'Ginormo!' and earning a Forbes 30 Under 30 recognition.
02Stats
Total Reach
26.0M
Engagement
2.6%
Monthly Views
108.4M
Active Platforms
4
03PlatformsFeatured · recent · all-time
13.8M subscribers
Total Views
4.6B
Avg / Video
2.1M
Shorts Views
343.9M
Latest
0:48SHORTWhen gas is too expensive @hafu
90.9K views· 6.9K likes· 3w ago
0:19SHORTNo shoes in this Asian household ❌ @hafu
854.8K views· 30.1K likes· 3w ago
0:23SHORTWhat voice messages really sound like @StevenVuu
2.4M views· 80.0K likes· 3w ago
0:36SHORTWhen Siri is Asian @StevenVuu
1.7M views· 67.9K likes· 3w ago
04Story HealthBrand-compatibility grade from EMP's evaluation model
B
Strong narrative foundation — commercial-grade clarity
Last evaluated 2mo ago · medium confidence
Audience Resonance83Brand & Commercial78
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07AboutIn their own words
I make comedy about the things our families are too polite to say out loud.
My work started as a way to process growing up between two cultures — Chinese and Irish — and realizing neither set of parents had a playbook for the other. "Emotional Damage" was the phrase that cracked it open for me.
Every brand I work with gets this: my audience is hyper-identity-literate. They notice when a partnership is contrived. When it's real, the community shows up hard.
08Work TogetherStarting rates · fully negotiable
YouTube Dedicated
from $485K
60–90s integrated sketch
Usage: 6 months paid social
YouTube Integration
from $225K
30–60s brand mention in episode
Usage: 3 months organic only
TikTok Series (3x)
from $180K
Branded trilogy with narrative
Usage: 90 days paid + whitelisting
Instagram Reels x2
from $65K
Two Reels + 1 Story frame
Usage: 30 days organic
09What's NextPublic roadmap — seeking partners
Commerce
Launch merch line Q2 2027
Seeking: Retail partner
Production
Produce first scripted feature
Seeking: Financing + distribution
Live
Speaking tour — 15 universities
Seeking: Booking agent
10Get In Touch
Ready to work together?
Messages route through EMP Studio · typically replies within 48h